How Web Application Services Help You Get AI Chatbot Benefits
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Introduction
We come across chatbots while browsing websites related to eCommerce, retail, banking, and other core industry sectors. AI and ML technologies have made chatbots more capable than ever, and entrepreneurs tend to use them for improving customer service. Many enterprises consult a custom chatbot app development company to get a customized chatbot that offers personalized experiences to their customers. This is a reason why we find AI-powered chatbots everywhere.
Artificial Intelligence chatbots or AI-powered chatbots are known as virtual agents and contribute to automating various tasks through conversational AI technology. Moreover, such chatbots can relentlessly work on a 24x7 basis with the same interactive experience. In this post, we will dig deep into the significance and business benefits of an AI chatbot for your tailored website. Let’s start with the basics of AI chatbots.
What is AI-powered Chatbot?
An AI-powered or AI-based chatbot comprises AI, ML, and NLP (Natural Language Processing) technologies. These chatbots aim at keeping users engaged through a natural and human-like conversation on a 24x7 basis. AI-powered chatbots are capable of understanding and interpreting a wider range of customer queries. Moreover, these bots can learn from past interactions and improve their responses accordingly.
Both NLP and machine learning concepts make AI-powered chatbots highly useful and beneficial for modern businesses. On one hand, NLP ensures that the chatbot can understand human language, and on the other hand, ML enables it to improve its responses based on previous conversations. Chatbot app development services can make chatbots ready for the future with the help of advancements of these technologies.
Let’s discuss the importance and key benefits of an AI-powered chatbot for your tailored website and web application .
Importance and Benefits of AI Chatbot for Your Business Site
AI-driven chatbots gain ground swiftly in the corporate world. Businesses of all sizes are either already use chatbots or in process of implementing them. The following graph shows the increasing adoption of chatbot technology across industries of different sizes.
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Advanced chatbots can process large volumes of customer queries and give them relevant responses. These chatbots can also recognize patterns to make the customer’s experience more personalized and interactive. A web development company with the necessary expertise in chatbot technology can assist companies to get the following noteworthy benefits-
1. Enhanced Customer Engagement
Advanced chatbots can give interactive and intelligent replies to customer queries. In a way, they can mimic human style to increase customer engagement. Whether visitors or existing customers visit your website or use a web application, a chatbot with desired features can enhance their experiences. Moreover, AI-powered chatbots can resolve their complaints and act as a bridge between your company and customers.
2. Reduced Operational Cost
AI chatbots can save money by eliminating the need to hire dedicated customer support executives. As these chatbots work on a 24x7 basis, it can also save expenses of maintaining a team of executives who can offer support in multiple languages. In other words, chatbots can reduce operational costs in the customer support process. Just one-time set-up cost is necessary to handle hundreds of thousands of queries every day.
3. Increased Genuine Leads
Every business needs leads to survive and thrive in this competitive scenario. A dedicated website or a web application can play a vital role in generating genuine leads and increasing revenue. AI chatbots can streamline the lead generation process by establishing non-intrusive and trustworthy engagements with visitors. Productive conversations and the collection of relevant information about customers from chatbots can assist your business in getting more leads.
4. Improved Support Services
Getting support anytime and from anywhere can make a positive impact on the customer’s mind. This capability of offering uninterrupted support makes chatbots a preferred choice of many businesses. You can easily address queries and resolve issues of your customers instantly using chatbots. Moreover, chatbots can reduce the workload on human support agents by automating the process of giving responses to repetitive tasks.
5. More Customer Data
Right data in real time can help you make the right decisions. You can hire dedicated developers to make tailored chatbots that can collect the necessary qualitative data at scale. The customer’s data and feedback can give your business all the useful details for improving products and running campaigns. Chatbots also give data to find the customer’s preferences and expectations.
6. Personalized Customer Experience
All AI chatbots can seamlessly communicate with customers fostering relationships with personalized conversations. These intelligent chatbots can check the customer’s history to give them useful suggestions and offers. Such a personalized experience can improve brand value and increase a loyal customer base. You can boost sales and gain more revenue with customer happiness.
You can hire web developers to leverage these benefits of AI chatbots.
Make Your Website More Appealing for Customers and Visitors with Intelligent Chatbots!
AI Chatbot vs. Traditional Customer Support
Traditional customer support involves human agents and usually remains in the form of static FAQs. However, this support is not sufficient to meet increasing and complex requirements or questions of customers. It is subject to human errors, and in most cases, not available on a 24x7 basis. These are the reasons why AI chatbots have largely replaced traditional support options in recent times.
AI-powered chatbots offer instant and accurate answers to the customer’s queries on a 24x7 basis. As customers get the answers in real-time irrespective of business hours without language barriers, it can improve their experiences significantly. AI chatbots can give personalized and interactive responses to engage customers. The following graph shows that as many as 69 percent of customers are satisfied with the response of AI chatbots.
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However, it is fair to mention that traditional customer support has an upper hand over AI chatbots to deal with complex and highly personalized issues that need critical thinking. Human agents can think with empathy and make the difference in some situations. As compared to this traditional way, the AI chatbot’s responses remain limited as per their programming and training. Therefore, several companies opt for a hybrid approach that involves both these aspects.
Let’s discuss the characteristics of the right AI chatbot for your business website.
Which AI Chatbot You Should Add to Your Website
These days, various types of AI chatbots are available or developed by software development companies . Platforms like TARS and Dialog flow can make custom chatbots by using AI and NLP technologies. However, you should consider several factors in selecting the right platform and AI-based chatbot. Some of these factors are-
Go for a chatbot that is easy to build and maintain
Opt for a hybrid chatbot that remains rule-based and AI-driven for optimum result
Ask for a free trial before selecting the platform
Select the platform that makes a chatbot for various deployment channels
Ensure that your chatbot engages customers and handles complex issues effectively
It is necessary to consult a web app development services provider to select a bespoke and robust AI-based chatbot with the desired functionality.
Concluding Lines
24x7 availability with personalized approach and enhanced customer engagement - AI-powered chatbots have many benefits to offer to modern businesses. However, you need to choose the right platform for developing the chatbot with the necessary features and a seamless performance. Hope this guide on chatbots will assist you to make a decision to implement the chatbot in your business website and application.
Silicon IT Hub is a renowned chatbot app development company. Our in-house team of experienced developers can integrate chatbots into tailored web solutions skillfully. We assist our global clientele to leverage the advantage of AI advancements in chatbots and enhance customer experience significantly. Contact us to know more about our web app development company and find out the scope of chatbots in your business website.